The Do's and Don'ts of Fitness Event Planning
Events are a great way to engage with existing clients, get new ones, AND increase revenue. To run one there are some key things to keep in mind. Here’s a list of do’s and don’ts to remember for your next fitness events:
Do Use Smart Marketing
Do you ever think you could have had more people at your event if they just knew about you or had the time to attend? Smart marketing can solve that problem by finding the best time for the most people to attend your event. It’s also a great way to analyze your advertising campaigns to ensure every event is a success. Learn more about Smart Marketing.
Do Make Registration Simple
Difficult or complicated registration processes drive customers away. By posting simple registration requirements on multiple platforms you can effectively encourage clients to book their spot and make payments easily.
Do Stay Organized
Logistics is key in fitness event management. Having a strong facility management software can help with that! Make sure all of your staff is aware of where they need to be and which spaces are being used during the event. Find out how Joyn Business can help you stay organized and save you time.
Do Encourage an Enthusiastic Staff
The people make the experience. If your staff is enthusiastic about your event, your attendees will be too! Have a staff meeting on creating the best experience for your customers.
Don’t Forget the Food
Do you offer health foods or products? Events are a great opportunity for clients to sample your products and purchase them in the future.
Don’t Leave it at Goodbye
Speak with clients before and after events to get to know them better and chat about what services you offer that may interest them. This way you build strong relationships with clients from the start.
Don’t Forget to Ask For Feedback
Feedback is crucial to understanding how to make your event better. Whether you ask for feedback online or in person, it is important to engage with your clients once the event is over. Learn how Joyn’s software can help you organize your feedback in an easy way.